MSGM served up a collection of contrasts inspired by skateboarding, laid-back romanticism and textured fabrics.

Skater girls

From the skate sneakers to the models’ power-attitude on the runway, MSGM’s SS16 show drew inspiration from grunge, the underground and skate culture – as seen and experienced through the female eye. Whilst the models’ chunky skate sneakers and oversized outfits paid homage to traditional skate ‘uniform’, MSGM made it feel relevant – even romantic – with a feminine twist. Pale shades of pink featured in fluid silk and cocktail dresses were adorned with bright colour-block asymmetric ruffles. The flounce of the ruffles hinted at an elegance, which was perfectly offset by the platform sneaker.

Ruffles and Deconstruction

Deconstructed designs dominated the catwalk, with oversized ruffles featured on shirts, skirts and trouser hems. Draping bows attached to models’ sides, billowing as they fiercely walked the runway. Check-printed muslin was seen frayed, the strands sashaying with each step, whilst metal eyelets were sewn on to dresses, contrasting in shape with the ripped-up garment edges.

Chain Reaction 

Chains featured heavily in the collection, worn as harnesses and draped over more delicate dresses. There were also chains attached to handle bags and hung from belts and earring fastenings, giving a certain hardness and edge to the collection. The collection’s motif served to bring each look back to the source of inspiration: skate, grunge and the underground.