Wonderland previews Samantha Pleet’s SS16 collection in this eerily enchanting campaign titled ‘A Lovely Haunted House’, shot by Amber Mahoney.
Brooklyn-based designer Samantha Pleet has become known for her twisted tailoring, 50’s inspired silhouettes and her otherworldly campaigns. After studying at The Pratt Institute, Pleet went on to debut her namesake collection in 2006. She is also recognised for her eco-friendly attitude towards fashion – often using organic materials and making her garments in New York City. Each season, Pleet collaborates with other creative minds to create installations, films and editorials and SS16 is no exception.
Pleet’s SS16 collection previews in this campaign titled ‘A Lovely Haunted House’. The images, shot by Amber Mahoney, follow the dreamy vibes of her previous campaigns. The collection is inspired by all things fanatical – ghosts, dreams and visions. The designs feature 50’s-inspired detailing in the form of cute collars, cut-outs and buttons and the haunted house theme is translated into embroidered door frames and window panes. The collection also features ethereal prints by painter Jenna Gribbon.
Fashion: Samantha Pleet
Model: Sara Hiromi
Photography: Amber Mahoney
Set Design: Patrick Pleet
Assistant: Tyler McGillivary