Wonderland.

NUDIE JEANS AT OI POLLOI

Swedish denim brand Nudie Jeans have launched an exclusive version of their Grim Tim Jeans at Manchester menswear store Oi Polloi.

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Nudie Jeans have been making (rainbow) waves since show start in 99 in Gothenburg, Sweden. Famed for their exquisite craft and innovative design, we’re always entrusted by their classic blue jean re-works and their new designs.

Nudie Jeans Grim Tim ‘Dry Rainbow’ jeans are made in Italy from Japanese selvage denim driven by 100% organic cotton – major quality and style. Dark indigo in shade, with a twisted rainbow embroidered on each pocket – it’s time to ditch your plain blue in favour of a new hue. This never before seen feature adds a defining twist on the classic jean, making this pair stand out among the deep blue denim sea. As you’d expect each Dry Rainbow pair of jeans comes in a box bound by a leather strap and is uniquely numbered as part of a super limited, exclusive worldwide run.

Oi Polloi – based in Manchester’s thriving Northen Quarter –has been carrying Nudie Jeans since 2009 making this collaboration almost inevitable, proving stylish denim jumps easily over the north/south divide. This Oi Polloi, Nudie Jeans collaboration is going down a storm and their limited edition run of 200 is selling out fast. But don’t worry Londoners, 800 more pairs of Dry Rainbow are being released March 5, with an even-more-exclusive t-shirt, to be sold online at Nudie Jeans, and in store.

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Words: Chris Garfield.

NUDIE JEANS AT OI POLLOI

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