Wonderland.

PREMIER: TOPSHOP × ASHISH

Light-up Buffalo stompers, clear plastic galore and slogans a plenty: find out what Ashish X Topshop has in store for us

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Whilst Ashish SS14 was an all-sequin-everything logo-brandished extravaganza, for AW14 Ashish Gupta looked to the ‘90s. Sending a hypnotic haze of sequins down the catwalk, along with a whirlwind of LED light-up super-stomping boots and a hurricane of ’90s relics and references – crimped hair crowned with tiaras, frayed, feathered and ruffled denim, acid-bright eye make-up and enough glitter to give the fairy godmother a run for her money, there is no need to explain why we’re so excited for the tenth installment of Ashish X Topshop.

Staying true to his tongue-in-cheek aesthetic, for this collection, entitled ‘Beach Please!’, Ashish is taking us on a one way trip to his dream resort – ‘Paradise Hotel’. The logo of which he has emblazoned on beach towelling textured garments and accessories along with the slogans ‘Service Please’ and ‘Do Not Disturb’. “I love this collection, it’s perfect for the beach and for pool parties, and they have the best ones at the Paradise Hotel!” says Ashish.  “I hope it’s going to be as much fun to wear as it has been to design!” With clear plastic-fantastic backpacks, candy coloured LED light up Buffalo stompers and flesh bearing net dresses all featuring in the collection, it doesn’t get much more fun to wear than that!

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This 10th collaboration in as many years with Ashish reaffirms Topshop’s ongoing support of London design talent, both through the British Fashion Council’s NEWGEN scheme and collaborations. The collection will be stocked internationally in flagship Topshop stores from May 29th.

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Words: Brooke McCord

PREMIER: TOPSHOP × ASHISH

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