O Thongthai makes her debut at London Fashion Week with her A/W14 jewellery collection ‘Original Gangster’ and also releases an accompanying fashion film.
Thailand born and bred, jewellery designer O Thongthai makes her fashion week debut with her AW14 collection “original gangster”, a collection inspired by the energy and values of youth and rebellion. Inspired by Thongthai’s memories of her own youth and childhood, the pieces are contemporary but also reference the past, layered with significance. Her grandfather taught her about life and it’s infinite variety and this has become a key theme within this season’s collection. The collection focuses on finding beauty and pleasure amongst deterioration, the derelict and that which is past its prime.
The brand was launched after Thongthai graduated from Central Saint Martin’s and last London Fashion Week saw her debut her collection, a range of rings, cuffs and earrings designed and made in Thailand. Each piece is hand-crafted from wax before being re-cast in brass and plated in Rose Gold, Silver, Gold, Black Ruthenium and Silver925.
Watch the accompanying fashion film ‘Ride or Die’ below!
Directed by Sean Frank