Wonderland.

BOOK RELEASE: A DECADE OF Y-3

Avant-Garde Master Tailor Yohji Yamamoto’s Y-3 brand celebrate a decade of style by releasing a Limited Edition editorial book, ‘Y-3 10 Year Book’ this Autumn.Y3

The visual album is beautifully presented and showcases a trailblazing 10 years of the brand including it’s epic fashion shows, their hyper kinetic ad campaigns as well as the breakthrough clothing that fused style and sport with Yohji’s darkly poetic signature aesthetic. Fashion Writer Hilary Alexander summarises the book perfectly by saying, “The 10th anniversary of Y-3 celebrates the fusion of two seemingly opposed forces: avant-garde fashion and hi-tech sportswear. The collaboration with Adidas has imbued function with a renowned and unconventional design aesthetic and his constant reinterpretation of the three stripes continues to amaze and delight”

It’s a spine we most definitely hope to see poking from our book shelf post-Christmas.

Y3

Screen shot 2013-11-11 at 12.52.51

Screen shot 2013-11-11 at 12.52.15

Screen shot 2013-11-11 at 12.52.22

Screen shot 2013-11-11 at 12.52.32

 

 

Find out more about Y-3 here

Words: Shane Hawkins