East London-based Life In Film have been hailed as the new Joy Division, Interpol, The Smiths all at once. With legendary producer Stephen Street (Blur, The Smiths) on board, we’d be surprised if they didn’t explode in a big way next year. Wonderland chats to lead vocalist and guitarist Sam Fry.
You’ve found such a great producer.
Yeah, it’s happy days really! We got our new EP out on iTunes a couple of weeks ago and we’ve had a really good response, so we’re really pleased about that. And then we’re gradually going to release everything that we’ve recorded. Now that we’ve started, things will be moving a lot quicker. I guess it’s just that initial – trying to establish, get everything out how you want it to sound, because the music is the most important thing, at the end of the day.
You worked with Kate Moross on two videos, including your latest one – how was that?
She’s cool man, she’s great. She’s really got a lot of enthusiasm for what she does and a lot of good ideas. If someone’s excited about your ideas, they can develop them and think of ways of achieving them, ways that we haven’t thought of. Particularly for that ‘The Idiot’ video. It’s a really simple concept, but she could hear in the song that it’s got a slightly mechanical feel; it’s very regimented, the way it works through, and then she came up with that concept of repeating snippets, almost like factory-line style. Lyrically it’s about being caught in a trap, going round in circles in a relationship, so it all tied together really nicely and we’re really pleased with that video. She’s done our new one as well – she was excited about the idea of using such a small space, ‘cos that was just our rehearsal room. There’s that transitional shot, you can see we’re all in the room and it’s all exactly how we rehearse – to get across where we write, and how we go about playing music. We’re really pleased with how it came out.
You guys did the Burberry Acoustic campaign – what was that like?
When Christopher Bailey first got in contact with me, he said do I want to do a shoot for the autumn/winter campaign, which was pretty out of the blue. When I got there, there was William Gold from the Golden Silvers who’s also done one of the acoustic things on Dave Tree’s Watch Listen Tell, so that was pretty cool. I’d never done any modelling for things, it was a bit overwhelming! I was like, “What am I doing here?!”
Is there an album on the cards pretty soon?
Definitely. That’s going to come out early next year. We’re going put out some more music this year and then ultimately the album next year. And then we’ll sort of start work on another one!
Life In Film’s new EP Pins and Needles is out now on Tell Your Friends/Sony Music. www.lifeinfilm.co.uk
Words: Julia Lichnova