Wonderland.

ODD FUTURE’S NEW POP-UP STORE IN LONDON

For the past few months, LA hip-hop rascals Odd Future Wolf Gang Kill Them All have been busy touring the world’s major cities – as you do. Along with performances, the collective have literally been setting up shop in towns across the world, selling exclusive merchandise. As the group prepare to touch down in London to open their newest pop-up at Brick Lane’s Old Truman Brewery, we talked to streetwear distributor Gimme 5, who will host the event from a week today.

The last time Odd Future were in the UK, they took over the “Hideout” space in Soho. What can we expect this time around?

You can expect a much larger collection this time. Odd Future will also be exhibiting some photography from their recent escapades.

Will you guys be stocking the full range?

Yes, including denim, hoodies, tees, hats and various accessories.

Is it limited stock or will fans leave with exactly what they came for?

We have a great deal of stock and hopefully nobody will go home
disappointed.

How long is the shop open for?

The store is open on Weds 28th to Mon 2nd April, 11 to 7pm each day, and 11 to 6pm on Sunday and Monday.

Will Odd Future be around for the opening?

The guys will be there for most of the opening day and will be regularly popping by throughout the week. They’ll also be doing some live illustrations on the shop’s walls.

Words: Jade Thompson

ODD FUTURE’S NEW POP-UP STORE IN LONDON

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