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Lazy Oaf: 2001

Wonderland Staff — Thu, 27 May 2021 17:08:07 +0000

Dripping grunge prints, Clueless checkerboard and smiley face furry totes: Kitsch masters Lazy Oaf have dropped their nostalgic new collection inspired by the year 2001.

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Happy Sad Knits For Dogs and Humans

Wonderland Staff — Thu, 11 Mar 2021 11:00:43 +0000

To match with our four-legged best friends, cult London label Lazy Oaf have re-stocked their iconic Happy Sad Knit, for humans, and now also for dogs.

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Melissa × Lazy Oaf

Wonderland Staff — Wed, 10 Mar 2021 15:14:56 +0000

Vegan footwear brand Melissa have teamed up with cult kitschy label Lazy Oaf for the jelly collaboration of our dreams.

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G.E.M AW19

Wonderland Staff — Fri, 11 Oct 2019 08:41:21 +0000

Lazy Oaf founder Gemma on her vision for their punchy sister brand G.E.M, the punk women who’ve inspired it and her new AW19 collection.

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Lazy Oaf × Mr. Men

Wonderland Staff — Wed, 21 Aug 2019 10:04:59 +0000

Lazy Oaf is getting nostalgic for a new collaboration with our fave book series as kids, Mr. Men.

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Dr. Martens × Lazy Oaf

Wonderland Staff — Wed, 16 Aug 2017 10:20:03 +0000

Your two faves come together for AW17.

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Lazy Oaf Holiday

Wonderland Staff — Thu, 10 Nov 2016 14:30:55 +0000

Lazy Oaf’s Holiday Collection will get you all snuggled up for winter.

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Lazy Oaf 15th Anniversary Exhibition

Wonderland Staff — Mon, 31 Oct 2016 12:15:44 +0000

Our favourite irreverent label Lazy Oaf are celebrating their 15^th anniversary with an immersive exhibition at Protein Studios.

Famous for their designs that incapsulate youth nostalgia, a surreal, warped sense of humour, teenage rebellion and a sense of apathy towards the mundane, Lazy Oaf have been putting glorious irreverence into everything for the past 15 years. To celebrate their coming-of-age, Lazy Oaf are putting on an immersive 3-day pop-exhibition at Protein Studios; it’s basically one big birthday party.

From 4-6^th November, Protein Studios will be turned into a “Lazy Land” installation, where giant inflatables, Lazy Oaf icons and surreal landscapes will take you out of London and into the Lazy Oaf dream land. On Saturday 5th November, Beach London will host a “Creatively Challenged” panel discussion featuring Lazy Oaf founder Gemma Shiel and prop maker/illustrator Rosy Nicholas as well as Polyester Zine’s Ione Gamble, the panel will discuss how you can make your art your business, and build something are irreverant and fun as Lazy Oaf. It’s only birthday party to attend next weekend.

Lazy Oaf’s 3 day pop-up exhibition at Protein Studios from 4th – 6th November.

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Lazy Oaf: Rebel Girl

Wonderland Staff — Fri, 13 May 2016 11:06:51 +0000

The new capsule collection from Lazy Oaf embraces early 90s nostalgia.

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Don’t Hug Me I’m Scared × Lazy Oaf

Wonderland Staff — Thu, 21 Jan 2016 15:03:36 +0000

Primary colours and playful friends, Lazy Oaf and Don’t Hug Me I’m Scared collaborate for SS16.

Notorious for their tongue in cheek (and adorable) aesthetic, it was inevitable that Lazy Oaf would team up with Don’t Hug Me I’m Scared, the team behind the child-like yet darkly funny puppetry on YouTube. Never heard of them? You’re in the minority, the channel has over 55 million views online and had their last 4 episodes funded entirely by Kickstarter. Get searching.

If you don’t follow the characters, this next bit might confuse you, but stick with us, we’ll try our best to explain…

For the boys, help yourselves to tees with fan favourite, “yellow guy’s dad” emblazoned on the front as well as protagonist Duck Guy’s face on hats and tongue-out tees.

Girls, you have everything from oversized yellow knits with felted noses, slogan t shirts in pastels and mismatched and fluffy cloud print skirts. Get creative with art school prints and fuzzed up face jumpers. The cutest.

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