



Here is a small preview of something we can expect later this year. Luxury street clothing lines, Billionaire Boys Club and Ice Cream have looked to the galaxy for inspiration with their AW09 range. Bringing an astronomic edge to their Japanese manufactures lines, both Billionaire Boys Club and Ice Cream have developed their new collections with a “wealth is of the heart and mind, not of the pocket” approach, creating fresh prints and icons for their preppy products, emulating the style of founding member, Pharrell Williams, along the way. The new collections continue to use established brand staples such as the running dog jean and curve logo sweat, but with added twists as well as adding new graphics and designs to the now infamous history of their line.
Both labels are highly exclusive being available in approximately 50 stores worldwide, including Dover Street Market in London, Colette in Paris and Barney’s in NYC. The AW09 range will be dropping in from July.