The luxury jewellery brand, Graff, has revealed its next chapter with a stunning campaign featuring pieces from their captivating Tilda’s Bow collection.

Inspired by the founder, Laurence Graff, this ravishing collection stands as an ode to his bond with his granddaughter. Radiating with themes of eternal devotion, flawless perfection, and family bonds, this collection is tied to perfection with diamond-studded bows that subtly elevate any look. Pieces have been carefully reimagined by Graff designers to complement modern-day femininity while embodying the exact moment a silk ribbon is tied with love, precision, and care.

Whether you’re looking to gift a loved one or to grace your own jewellery box, these shimmery pavé diamonds will last a lifetime and will be treasured throughout generations. Add a bow to your life and make every day a present.

Preview The Graff Tilda’s Bow campaign…